Ezgi Aslan, 21, said she believed the ancient beauty rituals strengthened the skin itself, more so than modern products.

While creating social media content can drum up sales, it also helps build trust and creates a community where women feel ...

There is one beauty rule you should never break... it involves eyebrows - IN FOCUS: Thanks to years of pouring over makeover ...

Jenny McCarthy and a topless Donnie Wahlberg star in Formless Beauty's cheeky 2024 holiday card in celebration of the brand's ...

The beauty industry is both a vital component of the U.S. economy and an influential player in shaping consumer behavior and ...

For its fiscal second quarter, ended Sept. 30, e.l.f. Beauty sales soared 40% year over year to $301.1 million, easily ...

The OK! Beauty Christmas Gift Box is can be bought on for just £55, and even less if you're a regular OK! Beauty Box ...

Angelina Jolie teamed up with Tom Ford Beauty for the brand's new campaign for its Runway Lip Color. In the cinematic video, ...

Shop the best early beauty deals for Black Friday and Cyber Monday — including sales from Amazon, Ulta, and Sephora — on skin ...

Some beauty brands only momentarily capture #SkinTok's attention, while others amass a devoted cult-like following. Beauty of ...

Advent calendars are a fun way to treat yourself or someone else The holiday season is known for some of the best drops in ...

Google has named its Holiday top 100, and a surprising budget beauty gift is leading the way ahead of fancier and pricier ...