Mahakumbh Nagar sees brands investing ₹3,600 crore in advertising as 40 crore visitors flock to the event, turning it into a ...

Many family members are running their small ‘shops’ in shifts with one manning it during morning, another during afternoon ...

The air thrummed with spiritual fervor as millions descended upon the Sangam, the sacred confluence of the Ganges, Yamuna, and mythical Saraswati rivers, for the Mahakumbh Mela. In just five days ...

To showcase the grandeur of Mahakumbh to the world, an advanced Media Center equipped with state-of-the-art technology is operational in the Mela area under Chief Minister Yogi Adityanath's leadership ...

Keen to improve India’s abysmal crowd management record at large-scale religious events, organizers of the world’s largest ...