The age ranges and birth years for Gen Z, Gen Alpha, and Gen Beta—along with Millennials—are getting clearer (so we can all ...

"I can't stand the way Gen Z is always critical of everything millennials do. They hate the way we dress, the way we dance, ...

It is not young kids driving the demand but “kidults” (those aged 12 and above). Kidults now account for over a quarter of ...

Trends come and go, especially in the age of TikTok, where microtrends rule supreme—if only for a day, week or month, if they ...

Businesses are scrambling as these surprising millennial choices threaten to upend entire industries. Millennials are shaking ...

In just one year, 5.49 million millennials moved to large U.S. cities. While about 73% of these transplants moved to a big ...

There are so many strategies for investing, there’s almost one for every dollar that a theoretical 25-year-old millennial ...

Lips are curling up in disgust and brows are crinkling in shock at the unexpected resurrection of one “horrible” 2010s ...

A quarter-century after burying a plastic pipe stuffed with notes and mementos, old friends in Silver Spring discover that ...

Generations of people are known for various characteristics, whether they are true or not. One group that has the spotlight ...

While 64% of Americans feel confident about their finances this year, the right workplace benefits can help them meet their ...

Groundbreaking study reveals millennials and Gen X face unprecedented cancer risks. Learn about the types, causes, and ...